Goals:
Display Synnøve Findens assortment and many products, inspire people to use them and inform about the company.

Strategy:
Synnove.no is meant to be a hub for all the activities that are done by Synnøve Finden online. In addition to display products, inspire, and inform about the company, the portal is also the home of all campaign activities in which are embedded seamlessly into the design.

This means that from now on, there will be only one URL to concern your audience with, regardless of what Synnøve Finden is up to online. All the short term activities (campaigns) will be archived under their relevant products, and will in turn enrich the site long term.

The products are the heroes on this site, with an ephasis on the visual preservation of each and every products own uniqueness. For this reason, all the product categories have their own appearance site-wide.

SEO on the site is according to iPropects guidelines, and all copy is written search engine friendly.